Brand identity geometric typography logo hex colors

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Created at 11/08/2019 18:08

The palette consists of Light, Semi dark, Dark colors. Accent colors #ec3c24 and #eec270. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #2D2C28 (darkest) to #EEC270 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 39°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #2D2C28, #8B311A, #8F7E60, #D9BCBC, #EC3C24, #EEC270

Palette Brand identity geometric typography logo hex colors combines 6 color codes:

HEX: #ec3c24, RGB: (236, 60, 36); HEX: #eec270, RGB: (238, 194, 112); HEX: #8b311a, RGB: (139, 49, 26)

HEX: #8f7e60, RGB: (143, 126, 96); HEX: #d9bcbc, RGB: (217, 188, 188); HEX: #2d2c28, RGB: (45, 44, 40)

Simplified version of palette colors

Tint of Red, Tint of Burlywood, Tint of Dark Red, Shade of Grey, Shade of Misty Rose, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Brand identity geometric typography logo hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ec3c24	#ec3c24	RGB(236, 60, 36)	—	—
#eec270	#eec270	RGB(238, 194, 112)	—	—
#8b311a	#8b311a	RGB(139, 49, 26)	—	—
#8f7e60	#8f7e60	RGB(143, 126, 96)	—	—
#d9bcbc	#d9bcbc	RGB(217, 188, 188)	—	—
#2d2c28	#2d2c28	RGB(45, 44, 40)	—	—

3 color pairs have low contrast and need improvement which may impact readability.