Packaging branding font logo palette

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Created at 11/12/2019 07:48

The palette consists of Light, Semi dark colors. Accent colors #eb736b and #e97074. Palette has Warm colors temperature.

By lightness, this palette runs from #5C2C38 (darkest) to #CCA79F (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 49% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 33°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #5C2C38, #5E3523, #A55454, #CCA79F, #E97074, #EB736B

Palette Packaging branding font logo palette combines 6 color codes:

HEX: #eb736b, RGB: (235, 115, 107); HEX: #e97074, RGB: (233, 112, 116); HEX: #5e3523, RGB: (94, 53, 35)

HEX: #a55454, RGB: (165, 84, 84); HEX: #cca79f, RGB: (204, 167, 159); HEX: #5c2c38, RGB: (92, 44, 56)

Simplified version of palette colors

Shade of Light Coral, Shade of Light Coral, Shade of Saddle Brown, Shade of Indian Red, Tint of Rosy Brown, Tint of Maroon

Color scheme was created by colorswall

Color codes in palette

Packaging branding font logo palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#eb736b	#eb736b	RGB(235, 115, 107)	—	—
#e97074	#e97074	RGB(233, 112, 116)	—	—
#5e3523	#5e3523	RGB(94, 53, 35)	—	—
#a55454	#a55454	RGB(165, 84, 84)	—	—
#cca79f	#cca79f	RGB(204, 167, 159)	—	—
#5c2c38	#5c2c38	RGB(92, 44, 56)	—	—

7 color pairs have low contrast and need improvement which may impact readability.