Logo branding new palette

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Created at 06/03/2021 17:53

The palette consists of Light, Dark colors. Accent colors #846cf4 and #978c01. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #FCEC14 (lightest). The lightness range is wide.

Overall saturation feels vivid (higher chroma) — 67% of colors are vivid.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #0C0C0C, #118E82, #846CF4, #978C01, #BCA6D6, #FCEC14

Palette Logo branding new palette combines 6 color codes:

HEX: #fcec14, RGB: (252, 236, 20); HEX: #846cf4, RGB: (132, 108, 244); HEX: #118e82, RGB: (17, 142, 130)

HEX: #978c01, RGB: (151, 140, 1); HEX: #bca6d6, RGB: (188, 166, 214); HEX: #0c0c0c, RGB: (12, 12, 12)

Simplified version of palette colors

Shade of Yellow, Tint of Medium Slate Blue, Tint of Dark Cyan, Tint of Olive, Shade of Plum, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Logo branding new palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fcec14	#fcec14	RGB(252, 236, 20)	—	—
#846cf4	#846cf4	RGB(132, 108, 244)	—	—
#118e82	#118e82	RGB(17, 142, 130)	—	—
#978c01	#978c01	RGB(151, 140, 1)	—	—
#bca6d6	#bca6d6	RGB(188, 166, 214)	—	—
#0c0c0c	#0c0c0c	RGB(12, 12, 12)	—	Black Wash

7 color pairs have low contrast and need improvement which may impact readability.