Marketing branding ui graphic design hex colors

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Created at 07/01/2021 17:45

The palette consists of Semi dark, Light, Dark colors. Accent colors #7449b5 and #ccbce4. Palette has Cool colors temperature.

By lightness, this palette runs from #3C265E (darkest) to #CCBCE4 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 31% across the palette.

An analogous palette: its hues sit close together on the color wheel, within about 13°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #3C265E, #443C4E, #7449B5, #745C8C, #C2ACD0, #CCBCE4

Palette Marketing branding ui graphic design hex colors combines 6 color codes:

HEX: #7449b5, RGB: (116, 73, 181); HEX: #ccbce4, RGB: (204, 188, 228); HEX: #3c265e, RGB: (60, 38, 94)

HEX: #745c8c, RGB: (116, 92, 140); HEX: #c2acd0, RGB: (194, 172, 208); HEX: #443c4e, RGB: (68, 60, 78)

Simplified version of palette colors

Shade of Slate Blue, Shade of Thistle, Tint of Midnight Blue, Tint of Dark Slate Blue, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Marketing branding ui graphic design hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#7449b5	#7449b5	RGB(116, 73, 181)	—	—
#ccbce4	#ccbce4	RGB(204, 188, 228)	—	—
#3c265e	#3c265e	RGB(60, 38, 94)	—	—
#745c8c	#745c8c	RGB(116, 92, 140)	—	—
#c2acd0	#c2acd0	RGB(194, 172, 208)	—	—
#443c4e	#443c4e	RGB(68, 60, 78)	—	—

5 color pairs have low contrast and need improvement which may impact readability.