Branding logo design colors

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Created at 09/19/2021 07:48

The palette consists of Light, Semi dark, Dark colors. Accent colors #fadb08 and #077ca3. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2C341D (darkest) to #FADB08 (lightest). The lightness range is wide.

Saturation sits in a moderate mid-range, averaging 63% across the palette.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #077CA3, #2C341D, #71B46A, #CCB48C, #F9D678, #FADB08

Palette Branding logo design colors combines 6 color codes:

HEX: #fadb08, RGB: (250, 219, 8); HEX: #f9d678, RGB: (249, 214, 120); HEX: #077ca3, RGB: (7, 124, 163)

HEX: #71b46a, RGB: (113, 180, 106); HEX: #ccb48c, RGB: (204, 180, 140); HEX: #2c341d, RGB: (44, 52, 29)

Simplified version of palette colors

Tint of Gold, Shade of Khaki, Shade of Steel Blue, Tint of Medium Sea Green, Shade of Tan, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Branding logo design colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fadb08	#fadb08	RGB(250, 219, 8)	—	—
#f9d678	#f9d678	RGB(249, 214, 120)	—	—
#077ca3	#077ca3	RGB(7, 124, 163)	—	—
#71b46a	#71b46a	RGB(113, 180, 106)	—	—
#ccb48c	#ccb48c	RGB(204, 180, 140)	—	—
#2c341d	#2c341d	RGB(44, 52, 29)	—	—

7 color pairs have low contrast and need improvement which may impact readability.