Logo mark sign brand identity branding colors
- Bright Navy Blue#2180d5
- Maya Blue#6dcef4
- Deep Koamaru#2a3d60
- Slate Gray#67799d
- Lavender Gray#c4bcdd
- Black#3b3c3c
Created at 09/02/2022 10:37
The palette consists of Light, Semi dark colors. Accent colors Bright Navy Blue #2180d5 and Maya Blue #6dcef4. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #3B3C3C (darkest) to #C4BCDD (lightest). The lightness range is moderate.
Saturation is mixed — 2 muted and 2 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 58°.
Overall temperature among swatches leans cool (5 of 6).
HEX codes (sorted): #2180D5, #2A3D60, #3B3C3C, #67799D, #6DCEF4, #C4BCDD
Palette Logo mark sign brand identity branding colors combines 6 color codes:
HEX: #2180d5, RGB: (33, 128, 213); HEX: #6dcef4, RGB: (109, 206, 244); HEX: #2a3d60, RGB: (42, 61, 96)
HEX: #67799d, RGB: (103, 121, 157); HEX: #c4bcdd, RGB: (196, 188, 221); HEX: #3b3c3c, RGB: (59, 60, 60)
Simplified version of palette colors
Shade of Steel Blue, Shade of Sky Blue, Shade of Dark Slate Blue, Shade of Slate Gray, Shade of Thistle, Shade of Dark Slate Gray
Color scheme was created by colorswall
Color codes in palette
Logo mark sign brand identity branding colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #2180d5 | #2180d5 | RGB(33, 128, 213) | Bright Navy Blue | — |
| #6dcef4 | #6dcef4 | RGB(109, 206, 244) | Maya Blue | — |
| #2a3d60 | #2a3d60 | RGB(42, 61, 96) | Deep Koamaru | — |
| #67799d | #67799d | RGB(103, 121, 157) | Slate Gray | — |
| #c4bcdd | #c4bcdd | RGB(196, 188, 221) | Lavender Gray | — |
| #3b3c3c | #3b3c3c | RGB(59, 60, 60) | Black | Yin Mist |
Color Palette Contrast
3 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#2180d5 | #67799d | 1.06 |
#6dcef4 | #c4bcdd | 1.01 |
#2a3d60 | #3b3c3c | 1.01 |
Image palette Logo mark sign brand identity branding colors png
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