Logo branding mark sign gradient colors palette

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Created at 02/09/2020 08:22

The palette consists of Light, Dark, Semi dark colors. Accent colors #06e7e9 and #7c0852. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #4C243C (darkest) to #06E7E9 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #06E7E9, #4C243C, #766EA3, #7C0852, #B0CEC3, #EC74B4

Palette Logo branding mark sign gradient colors palette combines 6 color codes:

HEX: #06e7e9, RGB: (6, 231, 233); HEX: #ec74b4, RGB: (236, 116, 180); HEX: #7c0852, RGB: (124, 8, 82)

HEX: #766ea3, RGB: (118, 110, 163); HEX: #b0cec3, RGB: (176, 206, 195); HEX: #4c243c, RGB: (76, 36, 60)

Simplified version of palette colors

Shade of Cyan, Tint of Hot Pink, Shade of Purple, Shade of Medium Purple, Shade of Powder Blue, Shade of Purple

Color scheme was created by colorswall

Color codes in palette

Logo branding mark sign gradient colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#06e7e9	#06e7e9	RGB(6, 231, 233)	—	—
#ec74b4	#ec74b4	RGB(236, 116, 180)	—	—
#7c0852	#7c0852	RGB(124, 8, 82)	—	—
#766ea3	#766ea3	RGB(118, 110, 163)	—	—
#b0cec3	#b0cec3	RGB(176, 206, 195)	—	—
#4c243c	#4c243c	RGB(76, 36, 60)	—	—

5 color pairs have low contrast and need improvement which may impact readability.