Created at 10/14/2022 10:22
Branding identity logomark fintech logo colors palette
Zaffre
#0e0eaf
Light Grayish Magenta
#ca87d0
Olive
#848c14
Dark Blue-Gray
#6a64a2
Misty Moss
#b7a77a
Yankees Blue
#242c44
The palette consists of Dark, Light colors. Accent colors Zaffre #0e0eaf and Olive #848c14. Palette has Cool, Neutral, Warm colors temperature.
Palette Branding identity logomark fintech logo colors palette has combination of 6 codes colors:
HEX: #0e0eaf, RGB: (14, 14, 175); HEX: #ca87d0, RGB: (202, 135, 208); HEX: #848c14, RGB: (132, 140, 20)
HEX: #6a64a2, RGB: (106, 100, 162); HEX: #b7a77a, RGB: (183, 167, 122); HEX: #242c44, RGB: (36, 44, 68)
Simplified version of palette colors
Shade of mediumblue, Shade of orchid, Shade of Olive, Shade of slateblue, Tint of tan, Shade of midnightblue
Color scheme was created by colorswall
Colors codes in palette
Branding identity logomark fintech logo colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #0e0eaf | #0e0eaf | RGB(14, 14, 175) | Zaffre | — |
| #ca87d0 | #ca87d0 | RGB(202, 135, 208) | Light Grayish Magenta | — |
| #848c14 | #848c14 | RGB(132, 140, 20) | Olive | — |
| #6a64a2 | #6a64a2 | RGB(106, 100, 162) | Dark Blue-Gray | — |
| #b7a77a | #b7a77a | RGB(183, 167, 122) | Misty Moss | — |
| #242c44 | #242c44 | RGB(36, 44, 68) | Yankees Blue | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#0e0eaf | #242c44 | 1.11 |
#ca87d0 | #848c14 | 1.37 |
#ca87d0 | #6a64a2 | 1.99 |
#ca87d0 | #b7a77a | 1.11 |
#848c14 | #6a64a2 | 1.45 |
#848c14 | #b7a77a | 1.53 |
Image palette Branding identity logomark fintech logo colors palette png
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