Created at 10/14/2022 10:22

Branding identity logomark fintech logo colors palette

The palette consists of Dark, Light colors. Accent colors Zaffre #0e0eaf and Olive #848c14. Palette has Cool, Neutral, Warm colors temperature.

By lightness, this palette runs from #242C44 (darkest) to #CA87D0 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #0E0EAF, #242C44, #6A64A2, #848C14, #B7A77A, #CA87D0

Palette Branding identity logomark fintech logo colors palette has combination of 6 codes colors:

HEX: #0e0eaf, RGB: (14, 14, 175); HEX: #ca87d0, RGB: (202, 135, 208); HEX: #848c14, RGB: (132, 140, 20)

HEX: #6a64a2, RGB: (106, 100, 162); HEX: #b7a77a, RGB: (183, 167, 122); HEX: #242c44, RGB: (36, 44, 68)

Simplified version of palette colors

Shade of mediumblue, Shade of orchid, Shade of Olive, Shade of slateblue, Tint of tan, Shade of midnightblue

Color scheme was created by colorswall

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Colors codes in palette

Branding identity logomark fintech logo colors palette color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.