Brand branding logomark logo palette
- Tan (Crayola)#d8946c
- Gold (Crayola)#e7bb8d
- Pullman Brown (UPS Brown)#68381b
- Pale Taupe#c3947f
- Willow Green#c3c9c1
- Black Coffee#3c312e
Created at 10/14/2022 19:32
The palette consists of Light, Semi dark colors. Accent colors Gold (Crayola) #e7bb8d and Pullman Brown (UPS Brown) #68381b. Palette has Warm, Neutral colors temperature.
By lightness, this palette runs from #3C312E (darkest) to #C3C9C1 (lightest). The lightness range is moderate.
Saturation is mixed — 2 muted and 3 vivid out of 6 colors.
An analogous palette: its hues sit close together on the color wheel, within about 18°.
Overall temperature among swatches leans warm (5 of 6).
HEX codes (sorted): #3C312E, #68381B, #C3947F, #C3C9C1, #D8946C, #E7BB8D
Palette Brand branding logomark logo palette combines 6 color codes:
HEX: #d8946c, RGB: (216, 148, 108); HEX: #e7bb8d, RGB: (231, 187, 141); HEX: #68381b, RGB: (104, 56, 27)
HEX: #c3947f, RGB: (195, 148, 127); HEX: #c3c9c1, RGB: (195, 201, 193); HEX: #3c312e, RGB: (60, 49, 46)
Simplified version of palette colors
Shade of Dark Salmon, Tint of Burlywood, Shade of Saddle Brown, Shade of Dark Salmon, Tint of Silver, Tint of Black
Color scheme was created by colorswall
Color codes in palette
Brand branding logomark logo palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
|---|---|---|---|---|
| #d8946c | #d8946c | RGB(216, 148, 108) | Tan (Crayola) | — |
| #e7bb8d | #e7bb8d | RGB(231, 187, 141) | Gold (Crayola) | — |
| #68381b | #68381b | RGB(104, 56, 27) | Pullman Brown (UPS Brown) | — |
| #c3947f | #c3947f | RGB(195, 148, 127) | Pale Taupe | — |
| #c3c9c1 | #c3c9c1 | RGB(195, 201, 193) | Willow Green | — |
| #3c312e | #3c312e | RGB(60, 49, 46) | Black Coffee | — |
Color Palette Contrast
7 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
|---|---|---|
#d8946c | #e7bb8d | 1.42 |
#d8946c | #c3947f | 1.06 |
#d8946c | #c3c9c1 | 1.48 |
#e7bb8d | #c3947f | 1.51 |
#e7bb8d | #c3c9c1 | 1.04 |
#68381b | #3c312e | 1.29 |
Image palette Brand branding logomark logo palette png
Export Palette
Download the "Brand branding logomark logo palette" in multiple formats for seamless integration into your design projects.
Available formats: