Brand identity logo jdpay pay colors

  • Blue (Crayola)
    #2474f3
  • Pale Cerulean
    #95b8e6
  • Indigo (Rainbow)
    #1b3c74
  • Taupe Gray
    #84848c
  • Gray (X11)
    #bcbcc2
  • Arsenic
    #3b444e
  0.11k
Created at 10/16/2022 11:09
The palette consists of Light, Semi dark colors. Accent colors Blue (Crayola) #2474f3 and Indigo (Rainbow) #1b3c74. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #1B3C74 (darkest) to #BCBCC2 (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 6°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #1B3C74, #2474F3, #3B444E, #84848C, #95B8E6, #BCBCC2

Palette Brand identity logo jdpay pay colors combines 6 color codes:
HEX: #2474f3, RGB: (36, 116, 243); HEX: #95b8e6, RGB: (149, 184, 230); HEX: #1b3c74, RGB: (27, 60, 116)
HEX: #84848c, RGB: (132, 132, 140); HEX: #bcbcc2, RGB: (188, 188, 194); HEX: #3b444e, RGB: (59, 68, 78)
Simplified version of palette colors
Shade of Royal Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue, Tint of Grey, Shade of Silver, Shade of Dark Slate Gray
Color scheme was created by colorswall

Color codes in palette

Brand identity logo jdpay pay colors color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#2474f3#2474f3RGB(36, 116, 243)Blue (Crayola)—
#95b8e6#95b8e6RGB(149, 184, 230)Pale Cerulean—
#1b3c74#1b3c74RGB(27, 60, 116)Indigo (Rainbow)—
#84848c#84848cRGB(132, 132, 140)Taupe Gray—
#bcbcc2#bcbcc2RGB(188, 188, 194)Gray (X11)—
#3b444e#3b444eRGB(59, 68, 78)Arsenic—

Color Palette Contrast

5 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#2474f3
#84848c
1.16
#95b8e6
#84848c
1.81
#95b8e6
#bcbcc2
1.08
#1b3c74
#3b444e
1.09
#84848c
#bcbcc2
1.96

Image palette Brand identity logo jdpay pay colors png