Created at 10/23/2022 21:18
Branding typography logo identity hex colors
- Electric Ultramarine#3612ec
- Lavender Blue#d3cbfb
- Persian Indigo#1c097b
- French Lilac#75638e
- Blue Bell#ada1cf
- English Violet#4c365e
The palette consists of Dark, Light colors. Accent colors Electric Ultramarine #3612ec and Persian Indigo #1c097b. Palette has Cool colors temperature.
By lightness, this palette runs from #1C097B (darkest) to #D3CBFB (lightest). The lightness range is wide.
Saturation is mixed — some muted swatches and some vivid accents.
Hue spacing suggests a mostly analogous cluster (loose heuristic, not a strict color-theory label).
Overall temperature among swatches leans cool.
HEX codes (sorted): #1C097B, #3612EC, #4C365E, #75638E, #ADA1CF, #D3CBFB
Palette Branding typography logo identity hex colors has combination of 6 codes colors:
HEX: #3612ec, RGB: (54, 18, 236); HEX: #d3cbfb, RGB: (211, 203, 251); HEX: #1c097b, RGB: (28, 9, 123)
HEX: #75638e, RGB: (117, 99, 142); HEX: #ada1cf, RGB: (173, 161, 207); HEX: #4c365e, RGB: (76, 54, 94)
Simplified version of palette colors
Shade of Blue, Shade of thistle, Shade of Navy, Shade of slateblue, Tint of plum, Tint of darkslateblue
Color scheme was created by colorswall
Colors codes in palette
Branding typography logo identity hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #3612ec | #3612ec | RGB(54, 18, 236) | Electric Ultramarine | — |
| #d3cbfb | #d3cbfb | RGB(211, 203, 251) | Lavender Blue | — |
| #1c097b | #1c097b | RGB(28, 9, 123) | Persian Indigo | — |
| #75638e | #75638e | RGB(117, 99, 142) | French Lilac | — |
| #ada1cf | #ada1cf | RGB(173, 161, 207) | Blue Bell | — |
| #4c365e | #4c365e | RGB(76, 54, 94) | English Violet | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#3612ec | #1c097b | 1.78 |
#3612ec | #75638e | 1.6 |
#3612ec | #4c365e | 1.22 |
#d3cbfb | #ada1cf | 1.56 |
#1c097b | #4c365e | 1.45 |
#75638e | #4c365e | 1.96 |
Image palette Branding typography logo identity hex colors png
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