Created at 10/30/2022 09:03
Branding identity mark design colors palette
- Iris#573fd2
- Dark Vanilla#ddbeaa
- Indigo (Rainbow)#2d235e
- Gray (HTML/CSS Gray)#847c84
- Van Dyke Brown#6d452b
- Jacko Bean#3c3c2a
The palette consists of Light, Dark colors. Accent colors Iris #573fd2 and Van Dyke Brown #6d452b. Palette has Cool, Warm, Neutral colors temperature.
By lightness, this palette runs from #3C3C2A (darkest) to #DDBEAA (lightest). The lightness range is wide.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Overall temperature among swatches leans warm.
HEX codes (sorted): #2D235E, #3C3C2A, #573FD2, #6D452B, #847C84, #DDBEAA
Palette Branding identity mark design colors palette has combination of 6 codes colors:
HEX: #573fd2, RGB: (87, 63, 210); HEX: #ddbeaa, RGB: (221, 190, 170); HEX: #2d235e, RGB: (45, 35, 94)
HEX: #847c84, RGB: (132, 124, 132); HEX: #6d452b, RGB: (109, 69, 43); HEX: #3c3c2a, RGB: (60, 60, 42)
Simplified version of palette colors
Tint of slateblue, Tint of peachpuff, Shade of midnightblue, Tint of Grey, Tint of saddlebrown, Tint of darkslategrey
Color scheme was created by colorswall
Colors codes in palette
Branding identity mark design colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #573fd2 | #573fd2 | RGB(87, 63, 210) | Iris | — |
| #ddbeaa | #ddbeaa | RGB(221, 190, 170) | Dark Vanilla | — |
| #2d235e | #2d235e | RGB(45, 35, 94) | Indigo (Rainbow) | — |
| #847c84 | #847c84 | RGB(132, 124, 132) | Gray (HTML/CSS Gray) | — |
| #6d452b | #6d452b | RGB(109, 69, 43) | Van Dyke Brown | — |
| #3c3c2a | #3c3c2a | RGB(60, 60, 42) | Jacko Bean | — |
Color Palette Contrast
6 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#573fd2 | #847c84 | 1.7 |
#573fd2 | #6d452b | 1.2 |
#573fd2 | #3c3c2a | 1.62 |
#2d235e | #6d452b | 1.67 |
#2d235e | #3c3c2a | 1.23 |
#6d452b | #3c3c2a | 1.35 |
Image palette Branding identity mark design colors palette png
Export Palette
Download the "Branding identity mark design colors palette" in multiple formats for seamless integration into your design projects.
Available formats: