Created at 02/15/2023 18:26
Visual identity brand designer logo design hex colors
- Palatinate Blue#274cee
- Lavender Indigo#9b64f2
- Persian Blue#142cbc
- Dolphin Gray#848c84
- Lilac#caafcb
- Deep Koamaru#2d3b62
The palette consists of Light, Dark colors. Accent colors Palatinate Blue #274cee and Lavender Indigo #9b64f2. Palette has Cool, Neutral colors temperature.
By lightness, this palette runs from #2D3B62 (darkest) to #CAAFCB (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hues sit in a neighboring band on the wheel (loose heuristic).
Overall temperature among swatches leans cool.
HEX codes (sorted): #142CBC, #274CEE, #2D3B62, #848C84, #9B64F2, #CAAFCB
Palette Visual identity brand designer logo design hex colors has combination of 6 codes colors:
HEX: #274cee, RGB: (39, 76, 238); HEX: #9b64f2, RGB: (155, 100, 242); HEX: #142cbc, RGB: (20, 44, 188)
HEX: #848c84, RGB: (132, 140, 132); HEX: #caafcb, RGB: (202, 175, 203); HEX: #2d3b62, RGB: (45, 59, 98)
Simplified version of palette colors
Tint of slateblue, Tint of mediumpurple, Shade of mediumblue, Shade of Grey, Tint of thistle, Tint of darkslateblue
Color scheme was created by colorhunt
Colors codes in palette
Visual identity brand designer logo design hex colors color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #274cee | #274cee | RGB(39, 76, 238) | Palatinate Blue | — |
| #9b64f2 | #9b64f2 | RGB(155, 100, 242) | Lavender Indigo | — |
| #142cbc | #142cbc | RGB(20, 44, 188) | Persian Blue | — |
| #848c84 | #848c84 | RGB(132, 140, 132) | Dolphin Gray | — |
| #caafcb | #caafcb | RGB(202, 175, 203) | Lilac | — |
| #2d3b62 | #2d3b62 | RGB(45, 59, 98) | Deep Koamaru | — |
Color Palette Contrast
8 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#274cee | #9b64f2 | 1.63 |
#274cee | #142cbc | 1.58 |
#274cee | #848c84 | 1.8 |
#274cee | #2d3b62 | 1.75 |
#9b64f2 | #848c84 | 1.1 |
#9b64f2 | #caafcb | 1.91 |
Image palette Visual identity brand designer logo design hex colors png
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