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Created at 12/26/2022 11:46
Branding logo design brand identity colours
- Cerise#e92c63
- Dark Salmon#ec947c
- Medium Violet-Red#bc137f
- Rhythm#776a90
- Cadet Blue (Crayola)#b4b4c2
- Yankees Blue#2c2443
The palette consists of Semi dark, Light, Dark colors. Accent colors Cerise #e92c63 and Medium Violet-Red #bc137f. Palette has Warm, Cool colors temperature.
By lightness, this palette runs from #2C2443 (darkest) to #B4B4C2 (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Hues sit in a neighboring band on the wheel (loose heuristic).
Warm and cool swatches are fairly balanced.
HEX codes (sorted): #2C2443, #776A90, #B4B4C2, #BC137F, #E92C63, #EC947C
Palette Branding logo design brand identity colours has combination of 6 codes colors:
HEX: #e92c63, RGB: (233, 44, 99); HEX: #ec947c, RGB: (236, 148, 124); HEX: #bc137f, RGB: (188, 19, 127)
HEX: #776a90, RGB: (119, 106, 144); HEX: #b4b4c2, RGB: (180, 180, 194); HEX: #2c2443, RGB: (44, 36, 67)
Simplified version of palette colors
Shade of crimson, Tint of darksalmon, Tint of mediumvioletred, Shade of slateblue, Tint of Silver, Shade of midnightblue
Color scheme was created by raccoon
Colors codes in palette
Branding logo design brand identity colours color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #e92c63 | #e92c63 | RGB(233, 44, 99) | Cerise | — |
| #ec947c | #ec947c | RGB(236, 148, 124) | Dark Salmon | — |
| #bc137f | #bc137f | RGB(188, 19, 127) | Medium Violet-Red | — |
| #776a90 | #776a90 | RGB(119, 106, 144) | Rhythm | — |
| #b4b4c2 | #b4b4c2 | RGB(180, 180, 194) | Cadet Blue (Crayola) | — |
| #2c2443 | #2c2443 | RGB(44, 36, 67) | Yankees Blue | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#e92c63 | #ec947c | 1.81 |
#e92c63 | #bc137f | 1.41 |
#e92c63 | #776a90 | 1.17 |
#ec947c | #b4b4c2 | 1.12 |
#bc137f | #776a90 | 1.2 |
Image palette Branding logo design brand identity colours png
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