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Amazon website colors

  • #e47911
  • #232f3e
  • #111111
  • #48a3c6
  • #007eb9
  • #ffffff
  • #37475a
  • #cccccc
  13.15k
Created at 07/22/2019 20:10
bycolorswall
The palette consists of Light, Dark, Semi dark colors. Accent colors #e47911 and #007eb9. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #111111 (darkest) to #FFFFFF (lightest). The lightness range is wide.

Overall saturation feels mostly muted (lower chroma) — 63% of colors are muted.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 8).

HEX codes (sorted): #007EB9, #111111, #232F3E, #37475A, #48A3C6, #CCCCCC, #E47911, #FFFFFF

Palette Amazon website colors combines 8 color codes:
HEX: #e47911, RGB: (228, 121, 17); HEX: #232f3e, RGB: (35, 47, 62); HEX: #111111, RGB: (17, 17, 17)
HEX: #48a3c6, RGB: (72, 163, 198); HEX: #007eb9, RGB: (0, 126, 185); HEX: #ffffff, RGB: (255, 255, 255)
HEX: #37475a, RGB: (55, 71, 90); HEX: #cccccc, RGB: (204, 204, 204)
Simplified version of palette colors
Shade of Dark Orange, Tint of Midnight Blue, Tint of Black, Shade of Deep Sky Blue, Shade of Steel Blue, White, Shade of Dark Slate Blue, Shade of Light Gray
Color scheme was created by colorswall

Color codes in palette

Amazon website colors color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#e47911#e47911RGB(228, 121, 17)——
#232f3e#232f3eRGB(35, 47, 62)——
#111111#111111RGB(17, 17, 17)—Dreamless Sleep
#48a3c6#48a3c6RGB(72, 163, 198)——
#007eb9#007eb9RGB(0, 126, 185)——
#ffffff#ffffffRGB(255, 255, 255)—White
#37475a#37475aRGB(55, 71, 90)——
#cccccc#ccccccRGB(204, 204, 204)—Cerebral Grey

Color Palette Contrast

9 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#e47911
#48a3c6
1.04
#e47911
#007eb9
1.5
#e47911
#cccccc
1.85
#232f3e
#111111
1.39
#232f3e
#37475a
1.42
#111111
#37475a
1.98

Image palette Amazon website colors png

Amazon website colors: #e47911, #232f3e, #111111, #48a3c6, #007eb9, #ffffff, #37475a, #cccccc
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