Amazon brand colors

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Created at 07/25/2019 13:26

The palette consists of Light, Dark colors. Accent colors Vitamin C #ff9900 and Black #000000. Palette has Warm, Neutral colors temperature.

By lightness, this palette runs from #000000 (darkest) to #FF9900 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 1 vivid out of 2 colors.

Only one color carries a distinct hue; the rest are neutrals or grays.

Overall temperature among swatches leans warm (1 of 2).

HEX codes (sorted): #000000, #FF9900

Palette Amazon brand colors combines 2 color codes:

HEX: #ff9900, RGB: (255, 153, 0); HEX: #000000, RGB: (0, 0, 0)

Simplified version of palette colors

Shade of Orange, Black

Color scheme was created by colorswall

Color codes in palette

Amazon brand colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#ff9900	#ff9900	RGB(255, 153, 0)	—	Vitamin C
#000000	#000000	RGB(0, 0, 0)	—	Black

All color pairs meet minimum accessibility contrast standards

--color-1:	#ff9900;
--color-2:	#000000;

$color-1:	#ff9900;
$color-2:	#000000;

@color-1:	#ff9900;
@color-2:	#000000;