Branding marketing app icon logo hex colors

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Created at 04/14/2020 19:08

The palette consists of Light, Dark, Semi dark colors. Accent colors #048cfa and #7cc3fc. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #093179 (darkest) to #7CC3FC (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 33°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #048CFA, #093179, #3C3C60, #73748C, #7CC3FC, #9E9FB2

Palette Branding marketing app icon logo hex colors combines 6 color codes:

HEX: #048cfa, RGB: (4, 140, 250); HEX: #7cc3fc, RGB: (124, 195, 252); HEX: #093179, RGB: (9, 49, 121)

HEX: #73748c, RGB: (115, 116, 140); HEX: #9e9fb2, RGB: (158, 159, 178); HEX: #3c3c60, RGB: (60, 60, 96)

Simplified version of palette colors

Shade of Dodger Blue, Shade of Light Sky Blue, Tint of Midnight Blue, Shade of Slate Gray, Shade of Dark Gray, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding marketing app icon logo hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#048cfa	#048cfa	RGB(4, 140, 250)	—	—
#7cc3fc	#7cc3fc	RGB(124, 195, 252)	—	—
#093179	#093179	RGB(9, 49, 121)	—	—
#73748c	#73748c	RGB(115, 116, 140)	—	—
#9e9fb2	#9e9fb2	RGB(158, 159, 178)	—	—
#3c3c60	#3c3c60	RGB(60, 60, 96)	—	—

6 color pairs have low contrast and need improvement which may impact readability.