Branding design rams la hex colors

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Created at 04/27/2020 12:54

The palette consists of Light, Semi dark colors. Accent colors #f4c60f and #044c9c. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #044C9C (darkest) to #DFE1DD (lightest). The lightness range is moderate.

Saturation is mixed — 3 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (3 of 6).

HEX codes (sorted): #044C9C, #547070, #719ACC, #8B7C55, #DFE1DD, #F4C60F

Palette Branding design rams la hex colors combines 6 color codes:

HEX: #f4c60f, RGB: (244, 198, 15); HEX: #719acc, RGB: (113, 154, 204); HEX: #044c9c, RGB: (4, 76, 156)

HEX: #8b7c55, RGB: (139, 124, 85); HEX: #dfe1dd, RGB: (223, 225, 221); HEX: #547070, RGB: (84, 112, 112)

Simplified version of palette colors

Shade of Gold, Tint of Cornflower Blue, Shade of Dark Slate Blue, Tint of Olive, Tint of Gainsboro, Shade of Dim Gray

Color scheme was created by colorswall

Color codes in palette

Branding design rams la hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f4c60f	#f4c60f	RGB(244, 198, 15)	—	—
#719acc	#719acc	RGB(113, 154, 204)	—	—
#044c9c	#044c9c	RGB(4, 76, 156)	—	—
#8b7c55	#8b7c55	RGB(139, 124, 85)	—	—
#dfe1dd	#dfe1dd	RGB(223, 225, 221)	—	—
#547070	#547070	RGB(84, 112, 112)	—	—

6 color pairs have low contrast and need improvement which may impact readability.