Branding typography signage sign colors palette

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Created at 05/04/2020 14:36

The palette consists of Light, Semi dark, Dark colors. Accent colors #bd68ba and #f290f1. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #4C254B (darkest) to #D4CCD4 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 1 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 2°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #4C254B, #642C64, #AB5FAA, #BD68BA, #D4CCD4, #F290F1

Palette Branding typography signage sign colors palette combines 6 color codes:

HEX: #bd68ba, RGB: (189, 104, 186); HEX: #f290f1, RGB: (242, 144, 241); HEX: #642c64, RGB: (100, 44, 100)

HEX: #ab5faa, RGB: (171, 95, 170); HEX: #d4ccd4, RGB: (212, 204, 212); HEX: #4c254b, RGB: (76, 37, 75)

Simplified version of palette colors

Tint of Medium Orchid, Tint of Violet, Tint of Purple, Shade of Medium Orchid, Shade of Light Gray, Tint of Purple

Color scheme was created by colorswall

Color codes in palette

Branding typography signage sign colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#bd68ba	#bd68ba	RGB(189, 104, 186)	—	—
#f290f1	#f290f1	RGB(242, 144, 241)	—	—
#642c64	#642c64	RGB(100, 44, 100)	—	—
#ab5faa	#ab5faa	RGB(171, 95, 170)	—	—
#d4ccd4	#d4ccd4	RGB(212, 204, 212)	—	—
#4c254b	#4c254b	RGB(76, 37, 75)	—	—

4 color pairs have low contrast and need improvement which may impact readability.