Branding mark future design

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Created at 06/10/2020 20:54

The palette consists of Dark, Light colors. Accent colors #3404fc and #1e0197. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #0C0C0C (darkest) to #9C7CFC (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 83% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 3°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #0C0C0C, #1E0197, #2404A3, #270395, #3404FC, #9C7CFC

Palette Branding mark future design combines 6 color codes:

HEX: #3404fc, RGB: (52, 4, 252); HEX: #9c7cfc, RGB: (156, 124, 252); HEX: #2404a3, RGB: (36, 4, 163)

HEX: #1e0197, RGB: (30, 1, 151); HEX: #270395, RGB: (39, 3, 149); HEX: #0c0c0c, RGB: (12, 12, 12)

Simplified version of palette colors

Tint of Blue, Tint of Medium Purple, Tint of Dark Blue, Tint of Dark Blue, Tint of Dark Blue, Tint of Black

Color scheme was created by colorswall

Color codes in palette

Branding mark future design color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3404fc	#3404fc	RGB(52, 4, 252)	—	—
#9c7cfc	#9c7cfc	RGB(156, 124, 252)	—	—
#2404a3	#2404a3	RGB(36, 4, 163)	—	—
#1e0197	#1e0197	RGB(30, 1, 151)	—	—
#270395	#270395	RGB(39, 3, 149)	—	—
#0c0c0c	#0c0c0c	RGB(12, 12, 12)	—	Black Wash

9 color pairs have low contrast and need improvement which may impact readability.