Branding logo lettering colors

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Created at 10/10/2019 17:34

The palette consists of Light, Semi dark colors. Accent colors #0474fb and #848484. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #2A3C52 (darkest) to #9ACCF2 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 8°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #043C84, #0474FB, #2A3C52, #848484, #9ACCF2, #C2C2C4

Palette Branding logo lettering colors combines 6 color codes:

HEX: #0474fb, RGB: (4, 116, 251); HEX: #9accf2, RGB: (154, 204, 242); HEX: #043c84, RGB: (4, 60, 132)

HEX: #848484, RGB: (132, 132, 132); HEX: #c2c2c4, RGB: (194, 194, 196); HEX: #2a3c52, RGB: (42, 60, 82)

Simplified version of palette colors

Shade of Royal Blue, Tint of Light Sky Blue, Shade of Dark Slate Blue, Tint of Grey, Tint of Silver, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding logo lettering colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0474fb	#0474fb	RGB(4, 116, 251)	—	—
#9accf2	#9accf2	RGB(154, 204, 242)	—	—
#043c84	#043c84	RGB(4, 60, 132)	—	—
#848484	#848484	RGB(132, 132, 132)	—	—
#c2c2c4	#c2c2c4	RGB(194, 194, 196)	—	—
#2a3c52	#2a3c52	RGB(42, 60, 82)	—	—

3 color pairs have low contrast and need improvement which may impact readability.