Brand identity branding retrosupply hex colors

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Created at 10/14/2019 20:16

The palette consists of Light, Semi dark colors. Accent colors #f79419 and #07a58c. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #5F4934 (darkest) to #E3E99C (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

A varied palette: its hues are spread across about 141° of the color wheel.

Warm and cool swatches are fairly balanced (3 warm, 3 cool).

HEX codes (sorted): #07A58C, #569164, #5F4934, #8CC48E, #E3E99C, #F79419

Palette Brand identity branding retrosupply hex colors combines 6 color codes:

HEX: #f79419, RGB: (247, 148, 25); HEX: #e3e99c, RGB: (227, 233, 156); HEX: #07a58c, RGB: (7, 165, 140)

HEX: #569164, RGB: (86, 145, 100); HEX: #8cc48e, RGB: (140, 196, 142); HEX: #5f4934, RGB: (95, 73, 52)

Simplified version of palette colors

Tint of Dark Orange, Shade of Pale Goldenrod, Shade of Light Sea Green, Tint of Sea Green, Tint of Dark Sea Green, Shade of Saddle Brown

Color scheme was created by colorswall

Color codes in palette

Brand identity branding retrosupply hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f79419	#f79419	RGB(247, 148, 25)	—	—
#e3e99c	#e3e99c	RGB(227, 233, 156)	—	—
#07a58c	#07a58c	RGB(7, 165, 140)	—	—
#569164	#569164	RGB(86, 145, 100)	—	—
#8cc48e	#8cc48e	RGB(140, 196, 142)	—	—
#5f4934	#5f4934	RGB(95, 73, 52)	—	—

8 color pairs have low contrast and need improvement which may impact readability.