Vector branding illustrator design palette

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Created at 09/29/2020 16:01

The palette consists of Semi dark, Light colors. Accent colors #044cc1 and #b37456. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #2E3946 (darkest) to #BCA697 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #044CC1, #0B66D0, #2E3946, #42ACF9, #B37456, #BCA697

Palette Vector branding illustrator design palette combines 6 color codes:

HEX: #0b66d0, RGB: (11, 102, 208); HEX: #42acf9, RGB: (66, 172, 249); HEX: #044cc1, RGB: (4, 76, 193)

HEX: #b37456, RGB: (179, 116, 86); HEX: #bca697, RGB: (188, 166, 151); HEX: #2e3946, RGB: (46, 57, 70)

Simplified version of palette colors

Shade of Royal Blue, Tint of Deep Sky Blue, Shade of Royal Blue, Tint of Chocolate, Shade of Tan, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Vector branding illustrator design palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#0b66d0	#0b66d0	RGB(11, 102, 208)	—	—
#42acf9	#42acf9	RGB(66, 172, 249)	—	—
#044cc1	#044cc1	RGB(4, 76, 193)	—	—
#b37456	#b37456	RGB(179, 116, 86)	—	—
#bca697	#bca697	RGB(188, 166, 151)	—	—
#2e3946	#2e3946	RGB(46, 57, 70)	—	—

7 color pairs have low contrast and need improvement which may impact readability.