Created at 11/15/2020 21:55

Brand identity design packaging branding palette

The palette consists of Light, Semi dark colors. Accent colors #f5d46a and #a4c4d4. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #444135 (darkest) to #A4C4D4 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #444135, #61522B, #667883, #A4C4D4, #E8B422, #F5D46A

Palette Brand identity design packaging branding palette has combination of 6 codes colors:

HEX: #e8b422, RGB: (232, 180, 34); HEX: #f5d46a, RGB: (245, 212, 106); HEX: #61522b, RGB: (97, 82, 43)

HEX: #667883, RGB: (102, 120, 131); HEX: #a4c4d4, RGB: (164, 196, 212); HEX: #444135, RGB: (68, 65, 53)

Simplified version of palette colors

Shade of goldenrod, Tint of Khaki, Tint of darkolivegreen, Tint of slategrey, Tint of lightblue, Tint of darkslategrey

Color scheme was created by colorswall

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Colors codes in palette

Brand identity design packaging branding palette color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.