Branding concept coronavirus covid-19 instagram add colours

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Created at 11/30/2020 15:33

The palette consists of Light, Semi dark colors. Accent colors #c91bf1 and #d971f7. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #4A3649 (darkest) to #D971F7 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 100°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #4A3649, #5E4EAC, #88303E, #A794C4, #C91BF1, #D971F7

Palette Branding concept coronavirus covid-19 instagram add colours combines 6 color codes:

HEX: #c91bf1, RGB: (201, 27, 241); HEX: #d971f7, RGB: (217, 113, 247); HEX: #88303e, RGB: (136, 48, 62)

HEX: #5e4eac, RGB: (94, 78, 172); HEX: #a794c4, RGB: (167, 148, 196); HEX: #4a3649, RGB: (74, 54, 73)

Simplified version of palette colors

Shade of Medium Orchid, Tint of Orchid, Shade of Brown, Shade of Slate Blue, Shade of Plum, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Branding concept coronavirus covid-19 instagram add colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#c91bf1	#c91bf1	RGB(201, 27, 241)	—	—
#d971f7	#d971f7	RGB(217, 113, 247)	—	—
#88303e	#88303e	RGB(136, 48, 62)	—	—
#5e4eac	#5e4eac	RGB(94, 78, 172)	—	—
#a794c4	#a794c4	RGB(167, 148, 196)	—	—
#4a3649	#4a3649	RGB(74, 54, 73)	—	—

8 color pairs have low contrast and need improvement which may impact readability.