Created at 12/16/2020 14:25

Branding logo illustrator brand identity

The palette consists of Light colors. Accent colors #81333c and #a2dcf2. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #1C4C2A (darkest) to #A2DCF2 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #1C4C2A, #2B4F3F, #81333C, #96646C, #A2DCF2, #BBCC9F

Palette Branding logo illustrator brand identity has combination of 6 codes colors:

HEX: #81333c, RGB: (129, 51, 60); HEX: #a2dcf2, RGB: (162, 220, 242); HEX: #1c4c2a, RGB: (28, 76, 42)

HEX: #96646c, RGB: (150, 100, 108); HEX: #bbcc9f, RGB: (187, 204, 159); HEX: #2b4f3f, RGB: (43, 79, 63)

Simplified version of palette colors

Tint of brown, Shade of lightblue, Tint of darkgreen, Tint of indianred, Shade of darkseagreen, Tint of darkslategrey

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Branding logo illustrator brand identity color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.