Design corporate business flyer advertising colours

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Created at 12/28/2020 13:42

The palette consists of Light, Dark, Semi dark colors. Accent colors #f35252 and #242d64. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #242D64 (darkest) to #E0D024 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #242D64, #414443, #4C5E98, #CFB5AB, #E0D024, #F35252

Palette Design corporate business flyer advertising colours combines 6 color codes:

HEX: #e0d024, RGB: (224, 208, 36); HEX: #f35252, RGB: (243, 82, 82); HEX: #242d64, RGB: (36, 45, 100)

HEX: #4c5e98, RGB: (76, 94, 152); HEX: #cfb5ab, RGB: (207, 181, 171); HEX: #414443, RGB: (65, 68, 67)

Simplified version of palette colors

Shade of Gold, Shade of Tomato, Tint of Midnight Blue, Shade of Slate Blue, Tint of Tan, Shade of Dark Slate Gray

Color scheme was created by colorswall

Color codes in palette

Design corporate business flyer advertising colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#e0d024	#e0d024	RGB(224, 208, 36)	—	—
#f35252	#f35252	RGB(243, 82, 82)	—	—
#242d64	#242d64	RGB(36, 45, 100)	—	—
#4c5e98	#4c5e98	RGB(76, 94, 152)	—	—
#cfb5ab	#cfb5ab	RGB(207, 181, 171)	—	—
#414443	#414443	RGB(65, 68, 67)	—	—

5 color pairs have low contrast and need improvement which may impact readability.