Branding color idea business brochure design bifoldbrochure colours

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Created at 01/18/2021 13:47

The palette consists of Light, Dark, Semi dark colors. Accent colors #f37c65 and #3c3c4c. Palette has Warm, Neutral, Cool colors temperature.

By lightness, this palette runs from #1C130C (darkest) to #CBC6C9 (lightest). The lightness range is wide.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 20°.

Overall temperature among swatches leans warm (3 of 6).

HEX codes (sorted): #1C130C, #3C3C4C, #AA635A, #CBC6C9, #E89483, #F37C65

Palette Branding color idea business brochure design bifoldbrochure colours combines 6 color codes:

HEX: #f37c65, RGB: (243, 124, 101); HEX: #e89483, RGB: (232, 148, 131); HEX: #1c130c, RGB: (28, 19, 12)

HEX: #aa635a, RGB: (170, 99, 90); HEX: #cbc6c9, RGB: (203, 198, 201); HEX: #3c3c4c, RGB: (60, 60, 76)

Simplified version of palette colors

Shade of salmon, Shade of darksalmon, Tint of Black, Shade of indianred, Tint of Silver, Shade of darkslateblue

Color scheme was created by colorswall

Color codes in palette

Branding color idea business brochure design bifoldbrochure colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#f37c65	#f37c65	RGB(243, 124, 101)	—	—
#e89483	#e89483	RGB(232, 148, 131)	—	—
#1c130c	#1c130c	RGB(28, 19, 12)	—	—
#aa635a	#aa635a	RGB(170, 99, 90)	—	—
#cbc6c9	#cbc6c9	RGB(203, 198, 201)	—	—
#3c3c4c	#3c3c4c	RGB(60, 60, 76)	—	—

6 color pairs have low contrast and need improvement which may impact readability.