Wordmark logo branding palette

The palette consists of Light, Dark colors. Accent colors #f3be85 and #123e72. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #3C2C28 (darkest) to #F3BE85 (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #123E72, #3C2C28, #5395E3, #8E5AA0, #BDD0A4, #F3BE85

Palette Wordmark logo branding palette has combination of 6 codes colors:

HEX: #5395e3, RGB: (83, 149, 227); HEX: #f3be85, RGB: (243, 190, 133); HEX: #123e72, RGB: (18, 62, 114)

HEX: #8e5aa0, RGB: (142, 90, 160); HEX: #bdd0a4, RGB: (189, 208, 164); HEX: #3c2c28, RGB: (60, 44, 40)

Simplified version of palette colors

Tint of cornflowerblue, Shade of burlywood, Tint of darkslateblue, Shade of darkorchid, Shade of darkseagreen, Shade of Black

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Wordmark logo branding palette color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.