Created at 11/16/2021 08:06

Identity branding typography design

The palette consists of Semi dark, Light colors. Accent colors #e3342c and #245d4c. Palette has Warm, Cool, Neutral colors temperature.

By lightness, this palette runs from #245D4C (darkest) to #D4ACAC (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #245D4C, #305440, #5C9484, #D4ACAC, #E3342C, #E7B871

Palette Identity branding typography design has combination of 6 codes colors:

HEX: #e3342c, RGB: (227, 52, 44); HEX: #e7b871, RGB: (231, 184, 113); HEX: #245d4c, RGB: (36, 93, 76)

HEX: #5c9484, RGB: (92, 148, 132); HEX: #d4acac, RGB: (212, 172, 172); HEX: #305440, RGB: (48, 84, 64)

Simplified version of palette colors

Shade of Red, Shade of burlywood, Shade of darkslategrey, Tint of cadetblue, Shade of rosybrown, Shade of darkslategrey

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Identity branding typography design color codes HEX, RGB information in table

7 color pairs have low contrast and need improvement which may impact readability.