Loading...
Created at 12/09/2019 21:29
  0.25k

Concept visual identity brand branding minimalism colors

  • #0e258c
  • #d4a45c
  • #66291a
  • #5e6393
  • #cdbcad
  • #544c3a
Loading...
The palette consists of Dark, Light colors. Accent colors #0e258c and #66291a. Palette has Cool, Warm, Neutral colors temperature.

By lightness, this palette runs from #66291A (darkest) to #CDBCAD (lightest). The lightness range is moderate.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans warm.

HEX codes (sorted): #0E258C, #544C3A, #5E6393, #66291A, #CDBCAD, #D4A45C

Palette Concept visual identity brand branding minimalism colors has combination of 6 codes colors:
HEX: #0e258c, RGB: (14, 37, 140); HEX: #d4a45c, RGB: (212, 164, 92); HEX: #66291a, RGB: (102, 41, 26)
HEX: #5e6393, RGB: (94, 99, 147); HEX: #cdbcad, RGB: (205, 188, 173); HEX: #544c3a, RGB: (84, 76, 58)
Simplified version of palette colors
Shade of midnightblue, Tint of burlywood, Shade of Maroon, Tint of slateblue, Shade of tan, Tint of dimgrey
Color scheme was created by colorswall

Colors codes in palette

Concept visual identity brand branding minimalism colors color codes HEX, RGB information in table

Color HEX RGB Name Alternative name
#0e258c #0e258c RGB(14, 37, 140)
#d4a45c #d4a45c RGB(212, 164, 92)
#66291a #66291a RGB(102, 41, 26)
#5e6393 #5e6393 RGB(94, 99, 147)
#cdbcad #cdbcad RGB(205, 188, 173)
#544c3a #544c3a RGB(84, 76, 58)

Color Palette Contrast

6 color pairs have low contrast and need improvement which may impact readability.
Text Color Background Color Contrast Ratio
#0e258c
#66291a
1.14
#0e258c
#544c3a
1.48
#d4a45c
#cdbcad
1.22
#66291a
#5e6393
1.94
#66291a
#544c3a
1.3
#5e6393
#544c3a
1.48

Image palette Concept visual identity brand branding minimalism colors png

Loading...
Loading...
Loading...