Created at 04/03/2022 20:12
Brand identity illustration branding graphic design colors palette
- Dark Coral#c15f3e
- Maximum Yellow Red#ecbc58
- Café Noir#4c2c1c
- Dark Blue-Gray#6b6da9
- Pastel Blue#a9d4ca
- Dark Slate Gray#305959
The palette consists of Light, Dark, Semi dark colors. Accent colors Maximum Yellow Red #ecbc58 and Pastel Blue #a9d4ca. Palette has Warm, Cool colors temperature.
By lightness, this palette runs from #4C2C1C (darkest) to #A9D4CA (lightest). The lightness range is moderate.
Saturation is mixed — some muted swatches and some vivid accents.
Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).
Warm and cool swatches are fairly balanced.
HEX codes (sorted): #305959, #4C2C1C, #6B6DA9, #A9D4CA, #C15F3E, #ECBC58
Palette Brand identity illustration branding graphic design colors palette has combination of 6 codes colors:
HEX: #c15f3e, RGB: (193, 95, 62); HEX: #ecbc58, RGB: (236, 188, 88); HEX: #4c2c1c, RGB: (76, 44, 28)
HEX: #6b6da9, RGB: (107, 109, 169); HEX: #a9d4ca, RGB: (169, 212, 202); HEX: #305959, RGB: (48, 89, 89)
Simplified version of palette colors
Shade of sienna, Shade of goldenrod, Shade of Maroon, Shade of slateblue, Tint of powderblue, Shade of darkslategrey
Color scheme was created by colorswall
Colors codes in palette
Brand identity illustration branding graphic design colors palette color codes HEX, RGB information in table
| Color | HEX | RGB | Name | Alternative name |
| #c15f3e | #c15f3e | RGB(193, 95, 62) | Dark Coral | — |
| #ecbc58 | #ecbc58 | RGB(236, 188, 88) | Maximum Yellow Red | — |
| #4c2c1c | #4c2c1c | RGB(76, 44, 28) | Café Noir | — |
| #6b6da9 | #6b6da9 | RGB(107, 109, 169) | Dark Blue-Gray | — |
| #a9d4ca | #a9d4ca | RGB(169, 212, 202) | Pastel Blue | — |
| #305959 | #305959 | RGB(48, 89, 89) | Dark Slate Gray | — |
Color Palette Contrast
5 color pairs have low contrast and need improvement which may impact readability.
| Text Color | Background Color | Contrast Ratio |
#c15f3e | #6b6da9 | 1.13 |
#c15f3e | #305959 | 1.84 |
#ecbc58 | #a9d4ca | 1.08 |
#4c2c1c | #305959 | 1.6 |
#6b6da9 | #305959 | 1.62 |
Image palette Brand identity illustration branding graphic design colors palette png
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