Ui branding type typography colours

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Created at 03/06/2020 15:48

The palette consists of Light, Semi dark colors. Accent colors #3789db and #a4f4f4. Palette has Cool colors temperature.

By lightness, this palette runs from #3C4250 (darkest) to #A4F4F4 (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

An analogous palette: its hues sit close together on the color wheel, within about 53°.

Overall temperature among swatches leans cool (6 of 6).

HEX codes (sorted): #3789DB, #3C4250, #3F5F95, #6C74B4, #A4F4F4, #B4BCD1

Palette Ui branding type typography colours combines 6 color codes:

HEX: #3789db, RGB: (55, 137, 219); HEX: #a4f4f4, RGB: (164, 244, 244); HEX: #3f5f95, RGB: (63, 95, 149)

HEX: #6c74b4, RGB: (108, 116, 180); HEX: #b4bcd1, RGB: (180, 188, 209); HEX: #3c4250, RGB: (60, 66, 80)

Simplified version of palette colors

Shade of Dodger Blue, Tint of Pale Turquoise, Shade of Royal Blue, Tint of Royal Blue, Shade of Light Steel Blue, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Ui branding type typography colours color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#3789db	#3789db	RGB(55, 137, 219)	—	—
#a4f4f4	#a4f4f4	RGB(164, 244, 244)	—	—
#3f5f95	#3f5f95	RGB(63, 95, 149)	—	—
#6c74b4	#6c74b4	RGB(108, 116, 180)	—	—
#b4bcd1	#b4bcd1	RGB(180, 188, 209)	—	Cold Winter's Morn
#3c4250	#3c4250	RGB(60, 66, 80)	—	—

6 color pairs have low contrast and need improvement which may impact readability.