Design logo branding logotype agency colors palette

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Created at 03/21/2020 14:52

The palette consists of Light, Semi dark colors. Accent colors #6beddf and #84b0db. Palette has Cool, Neutral colors temperature.

By lightness, this palette runs from #3A3E50 (darkest) to #6BEDDF (lightest). The lightness range is moderate.

Saturation is mixed — 2 muted and 2 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 111°.

Overall temperature among swatches leans cool (5 of 6).

HEX codes (sorted): #3A3E50, #5AAEB4, #6BEDDF, #793C8E, #84B0DB, #BAC2C7

Palette Design logo branding logotype agency colors palette combines 6 color codes:

HEX: #6beddf, RGB: (107, 237, 223); HEX: #84b0db, RGB: (132, 176, 219); HEX: #793c8e, RGB: (121, 60, 142)

HEX: #5aaeb4, RGB: (90, 174, 180); HEX: #bac2c7, RGB: (186, 194, 199); HEX: #3a3e50, RGB: (58, 62, 80)

Simplified version of palette colors

Tint of Turquoise, Tint of Cornflower Blue, Tint of Dark Magenta, Tint of Cadet Blue, Tint of Silver, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Design logo branding logotype agency colors palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#6beddf	#6beddf	RGB(107, 237, 223)	—	—
#84b0db	#84b0db	RGB(132, 176, 219)	—	—
#793c8e	#793c8e	RGB(121, 60, 142)	—	—
#5aaeb4	#5aaeb4	RGB(90, 174, 180)	—	—
#bac2c7	#bac2c7	RGB(186, 194, 199)	—	—
#3a3e50	#3a3e50	RGB(58, 62, 80)	—	—

7 color pairs have low contrast and need improvement which may impact readability.