Created at 05/17/2020 18:35

Logo branding palette

The palette consists of Light, Dark, Semi dark colors. Accent colors #f9540c and #fba37d. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #240454 (darkest) to #BCB4C8 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #240454, #4F3670, #715C89, #BCB4C8, #F9540C, #FBA37D

Palette Logo branding palette has combination of 6 codes colors:

HEX: #f9540c, RGB: (249, 84, 12); HEX: #fba37d, RGB: (251, 163, 125); HEX: #240454, RGB: (36, 4, 84)

HEX: #715c89, RGB: (113, 92, 137); HEX: #bcb4c8, RGB: (188, 180, 200); HEX: #4f3670, RGB: (79, 54, 112)

Simplified version of palette colors

Shade of orangered, Shade of lightsalmon, Tint of midnightblue, Shade of darkslateblue, Tint of thistle, Tint of darkslateblue

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Logo branding palette color codes HEX, RGB information in table

6 color pairs have low contrast and need improvement which may impact readability.