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Branding packaging beverage design label palette

  • #e6672f
  • #f4db99
  • #5f284f
  • #aa5d57
  • #d3b0a4
  • #5c352c
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Branding packaging beverage design label palette has 6 colors spread across many hues. The lightest color is Moccasin (#F4DB99), the darkest Purple (#5F284F). Its strongest contrast pair is #5F284F on #F4DB99 (8.1:1, WCAG AAA).

Created at 06/10/2020 13:41
bycolorswall
The palette consists of Light, Semi dark colors. Accent colors #e6672f and #f4db99. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #5F284F (darkest) to #F4DB99 (lightest). The lightness range is moderate.

Saturation sits in a moderate mid-range, averaging 50% across the palette.

The hues stay in one region of the color wheel, spanning about 86°.

Overall temperature among swatches leans warm (5 of 6).

HEX codes (sorted): #5C352C, #5F284F, #AA5D57, #D3B0A4, #E6672F, #F4DB99

Palette Branding packaging beverage design label palette combines 6 color codes:
HEX: #e6672f, RGB: (230, 103, 47); HEX: #f4db99, RGB: (244, 219, 153); HEX: #5f284f, RGB: (95, 40, 79)
HEX: #aa5d57, RGB: (170, 93, 87); HEX: #d3b0a4, RGB: (211, 176, 164); HEX: #5c352c, RGB: (92, 53, 44)
Simplified version of palette colors
Tint of Orange Red, Shade of Moccasin, Tint of Purple, Shade of Indian Red, Tint of Rosy Brown, Tint of Maroon
Color scheme was created by colorswall

Color codes in palette

Branding packaging beverage design label palette color codes HEX, RGB information in table

ColorHEXRGBNameAlternative name
#e6672f#e6672fRGB(230, 103, 47)——
#f4db99#f4db99RGB(244, 219, 153)——
#5f284f#5f284fRGB(95, 40, 79)——
#aa5d57#aa5d57RGB(170, 93, 87)——
#d3b0a4#d3b0a4RGB(211, 176, 164)——
#5c352c#5c352cRGB(92, 53, 44)——

Color Palette Contrast

4 color pairs have low contrast and need improvement which may impact readability.
Text ColorBackground ColorContrast Ratio
#e6672f
#aa5d57
1.43
#e6672f
#d3b0a4
1.65
#f4db99
#d3b0a4
1.46
#5f284f
#5c352c
1.05

Image palette Branding packaging beverage design label palette png

Branding packaging beverage design label palette: #e6672f, #f4db99, #5f284f, #aa5d57, #d3b0a4, #5c352c
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