Flat branding logotype colors

0.27k

Created at 10/08/2019 21:52

The palette consists of Light, Semi dark colors. Accent colors #346cf4 and #fa54b4. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #3C447C (darkest) to #B5A7C4 (lightest). The lightness range is moderate.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

The hues stay in one region of the color wheel, spanning about 103°.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #1D40AC, #346CF4, #3C447C, #AD6393, #B5A7C4, #FA54B4

Palette Flat branding logotype colors combines 6 color codes:

HEX: #346cf4, RGB: (52, 108, 244); HEX: #fa54b4, RGB: (250, 84, 180); HEX: #1d40ac, RGB: (29, 64, 172)

HEX: #ad6393, RGB: (173, 99, 147); HEX: #b5a7c4, RGB: (181, 167, 196); HEX: #3c447c, RGB: (60, 68, 124)

Simplified version of palette colors

Tint of Royal Blue, Shade of Hot Pink, Shade of Dark Slate Blue, Shade of Pale Violet Red, Shade of Thistle, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Flat branding logotype colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#346cf4	#346cf4	RGB(52, 108, 244)	—	—
#fa54b4	#fa54b4	RGB(250, 84, 180)	—	—
#1d40ac	#1d40ac	RGB(29, 64, 172)	—	—
#ad6393	#ad6393	RGB(173, 99, 147)	—	—
#b5a7c4	#b5a7c4	RGB(181, 167, 196)	—	—
#3c447c	#3c447c	RGB(60, 68, 124)	—	—

8 color pairs have low contrast and need improvement which may impact readability.