Brand identity tool note song palette

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Created at 08/29/2020 23:26

The palette consists of Light, Semi dark colors. Accent colors #cca404 and #09b2b2. Palette has Warm, Cool colors temperature.

By lightness, this palette runs from #2E3A50 (darkest) to #D1F964 (lightest). The lightness range is wide.

Saturation is mixed — 1 muted and 3 vivid out of 6 colors.

Some colors sit roughly opposite each other on the color wheel, giving the palette complementary contrast.

Overall temperature among swatches leans cool (4 of 6).

HEX codes (sorted): #09B2B2, #2E3A50, #8FAD4C, #C19F8E, #CCA404, #D1F964

Palette Brand identity tool note song palette combines 6 color codes:

HEX: #cca404, RGB: (204, 164, 4); HEX: #d1f964, RGB: (209, 249, 100); HEX: #09b2b2, RGB: (9, 178, 178)

HEX: #8fad4c, RGB: (143, 173, 76); HEX: #c19f8e, RGB: (193, 159, 142); HEX: #2e3a50, RGB: (46, 58, 80)

Simplified version of palette colors

Shade of Goldenrod, Tint of Green Yellow, Shade of Light Sea Green, Shade of Yellow Green, Tint of Rosy Brown, Shade of Dark Slate Blue

Color scheme was created by colorswall

Color codes in palette

Brand identity tool note song palette color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#cca404	#cca404	RGB(204, 164, 4)	—	—
#d1f964	#d1f964	RGB(209, 249, 100)	—	—
#09b2b2	#09b2b2	RGB(9, 178, 178)	—	—
#8fad4c	#8fad4c	RGB(143, 173, 76)	—	—
#c19f8e	#c19f8e	RGB(193, 159, 142)	—	—
#2e3a50	#2e3a50	RGB(46, 58, 80)	—	—

7 color pairs have low contrast and need improvement which may impact readability.