Identity design focus lab identity hex colors

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Created at 11/01/2019 17:39

The palette consists of Light, Dark colors. Accent colors #820601 and #960702 and #960702. Palette has Warm colors temperature.

By lightness, this palette runs from #820601 (darkest) to #F28F87 (lightest). The lightness range is moderate.

Overall saturation feels vivid (higher chroma) — 100% of colors are vivid.

An analogous palette: its hues sit close together on the color wheel, within about 3°.

Overall temperature among swatches leans warm (6 of 6).

HEX codes (sorted): #820601, #8A180E, #960702, #F28F87, #FC2C24

Palette Identity design focus lab identity hex colors combines 6 color codes:

HEX: #fc2c24, RGB: (252, 44, 36); HEX: #f28f87, RGB: (242, 143, 135); HEX: #820601, RGB: (130, 6, 1)

HEX: #960702, RGB: (150, 7, 2); HEX: #8a180e, RGB: (138, 24, 14); HEX: #960702, RGB: (150, 7, 2)

Simplified version of palette colors

Tint of Red, Tint of Light Coral, Tint of Maroon, Tint of Dark Red, Tint of Dark Red, Tint of Dark Red

Color scheme was created by colorswall

Color codes in palette

Identity design focus lab identity hex colors color codes HEX, RGB information in table

Color	HEX	RGB	Name	Alternative name
#fc2c24	#fc2c24	RGB(252, 44, 36)	—	—
#f28f87	#f28f87	RGB(242, 143, 135)	—	—
#820601	#820601	RGB(130, 6, 1)	—	—
#960702	#960702	RGB(150, 7, 2)	—	—
#8a180e	#8a180e	RGB(138, 24, 14)	—	—
#960702	#960702	RGB(150, 7, 2)	—	—

7 color pairs have low contrast and need improvement which may impact readability.