Created at 03/21/2020 12:46

Identity design focus lab brand branding palette

#47b777

#6bcc93

#042329

#6676a3

#9cc4c8

#2a3a4d

The palette consists of Light, Dark colors. Accent colors #6bcc93 and #042329. Palette has Cool colors temperature.

By lightness, this palette runs from #042329 (darkest) to #9CC4C8 (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Hues sit in a neighboring band on the wheel (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #042329, #2A3A4D, #47B777, #6676A3, #6BCC93, #9CC4C8

Palette Identity design focus lab brand branding palette has combination of 6 codes colors:

HEX: #47b777, RGB: (71, 183, 119); HEX: #6bcc93, RGB: (107, 204, 147); HEX: #042329, RGB: (4, 35, 41)

HEX: #6676a3, RGB: (102, 118, 163); HEX: #9cc4c8, RGB: (156, 196, 200); HEX: #2a3a4d, RGB: (42, 58, 77)

Simplified version of palette colors

Shade of mediumseagreen, Tint of mediumaquamarine, Shade of Black, Tint of slategrey, Tint of lightblue, Tint of darkslateblue

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Identity design focus lab brand branding palette color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.