Created at 02/02/2020 16:46

Brand identity packaging modern supplement label design palette

The palette consists of Light, Dark colors. Accent colors #d7dafa and #4c3c2c. Palette has Cool, Warm colors temperature.

By lightness, this palette runs from #14343C (darkest) to #D7DAFA (lightest). The lightness range is wide.

Saturation is mixed — some muted swatches and some vivid accents.

Some hue pairs sit near complementary positions — you may read this as complementary contrast (loose heuristic).

Overall temperature among swatches leans cool.

HEX codes (sorted): #14343C, #3FA5BF, #4C3C2C, #738491, #ACAFCB, #D7DAFA

Palette Brand identity packaging modern supplement label design palette has combination of 6 codes colors:

HEX: #3fa5bf, RGB: (63, 165, 191); HEX: #d7dafa, RGB: (215, 218, 250); HEX: #14343c, RGB: (20, 52, 60)

HEX: #738491, RGB: (115, 132, 145); HEX: #acafcb, RGB: (172, 175, 203); HEX: #4c3c2c, RGB: (76, 60, 44)

Simplified version of palette colors

Tint of cadetblue, Tint of lavender, Tint of darkslategrey, Shade of slategrey, Tint of lightsteelblue, Tint of saddlebrown

Color scheme was created by colorswall

More palettes with:

Colors codes in palette

Brand identity packaging modern supplement label design palette color codes HEX, RGB information in table

5 color pairs have low contrast and need improvement which may impact readability.